How to Leverage Wine Tourism for Sustainable Development

The World Tourism Organization defines sustainable tourism as “tourism that takes full account of its current and future economic, social, and environmental impacts, addressing the needs of visitors, the industry, the environment, and host communities”. The wine industry has the opportunity to generate a positive impact in the sector by implementing a more sustainable wine tourism.

Wine industry opportunity

As we are in a challenging moment regarding the global health situation, the direct effect of the COVID-19 pandemic on the world economy is having a brutal impact on the wine industry.  Various wine businesses around the world are adapting their organizations to this new situation. Creativity seems to be the most common and employed…